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Why eLearning is the Future of Museums

Photo credit: Dickens’ Dark London App from the Museum of London Believe it or not, the Museum of London created a staff position three years ago to focus exclusively on creating content for digital learners. While smaller museums may not have the resources to focus so extensively on elearning opportunities, there is much that any […]

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Website Content Best Practices

Less than 20% of web users read pages word for word. Instead, they scan the page, picking out individual words and sentences. You’ve got less than 30 seconds to capture your reader’s attention on your web page – yikes! To help create a better reading experience, and to make sure they understand the most important […]

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